I am so pleased to share another print of mine that made it to the Fall 2013 collection for Mata Traders. The crazy thing about this print is that I designed it way back when I was an intern in the fall of 2011 for the Fall 2012 collection.
Back then I was designing all sorts of patterns that were (in my opinion) great, edgy and contemporary. Unfortunately they didn't make the cut for the Fall 2012 collection. I am going to be totally honest and admit that I was upset and took it personally. At the time I was more interested in getting my work out there as soon as possible. Most people don't realize that as fashion and textile designers, we work on collections a year in advance. After designing 6-8 new prints for Mata Traders, they only chose 1 print to go through for Fall 2012 (and it wasn't the "Roses" print).
What I wasn't thinking about at the time, was the collection as a whole. This is something I have learned loads about since my time as an intern. A collection needs to be balanced, have a variety of cuts and prints, staying safe but taking risks, and stay in a theme of color and direction. My 6-8 prints were great individually but didn't necessarily work well with what was being created in garment patterns or in unison with the other prints being used that season.